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Karyn Barsa the CEO

Helping First-Time CEOs Deliver Business Results

I advise first-time CEOs to create measurable performance - reducing risk for boards, owners, and other stakeholders - assuring that new CEOs experience meaningful impact and credibility

The first 12 months as CEO shape the trajectory of your career

Early clarity, disciplined execution, and measurable results establish trust with your board and momentum inside the company. Missteps, hesitation, or scattered priorities can stall both performance and perception.  As a former CEO myself, I work alongside first-time CEOs to install a rigorous operating system that combines direction, alignment, and performance tracking so you’re building a reputation as a CEO who delivers.  You don’t need coaching on executive presence. You need clarity, traction, and visible wins that prove you belong in the seat. When the business performs, your confidence and credibility follow—and your CEO career starts on solid ground.

ABOUT KARYN

Karyn Barsa portrait

I am uniquely qualified to help you build a thriving company.

 

I have led vibrant premium-brand organizations such as Patagonia, Smith & Hawken, Investors' Circle, and Coyuchi as CFO, COO, and CEO.  I am an SEC-defined financial expert with extensive experience as a board member for multi-billion dollar public companies, for private companies, and as a trustee for non-profit organizations. 

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I have advised companies in various industries, including consumer products, franchise, biotech, and data and analytics.

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Most importantly, I want to share what I've learned as a four-time CEO.  I've felt both elation and dread, confidence and insecurity, upon embarking on my first CEO role.  I've felt overwhelmed by daily fires and wondered whether I was adding value.  And I learned the most important lesson: When your business performs, your confidence, impact, and career success follow.

Key Advisory Clients and Speaking Engagements

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